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The demand for antibiotic-free meat is growing. ​

Consumers are demanding greater transparency in how and where their food is raised. Food giants McDonalds, Subway, TFI and Costco have announced antibiotic-free, ionophore-free and/or antibiotic reduction initiatives in their supply chains.  The McDonalds announcement alone will impact the supply chain of 2.6bn tons of beef per year.

For producers the time for change is now.


Consumer and regulatory changes will
reverberate throughout the supply chain, and meat producers will need to adopt new antibiotic-free product practices or face the prospect of being excluded from the market. 

The argument has been made that by removing antibiotics, production efficiencies will be reduced or farm economics decline.

ProAgni has busted this myth.

ProAgni was first to market with ProTect®, a trialled and tested antibiotic-free, ionophore-free (Bovatec-free & Rumensin-free) feed that substantially improves farm economics. Our products have delivered 20%+ improvements in feed conversion and average daily gains which translates to improvements in profitability.

Cows eating ProAgni supplements

Antibiotics still have a role to play.

Sometimes antibiotics are necessary to treat sick animals. There is no dispute that antibiotics can be an appropriate treatment for sick or injured animals. However with improved feed technology, producers do not need to use prophylactic antibiotics as growth promotants or blanket distribution to livestock as a preventative economic measure.

Overuse is having real impacts on the effectiveness of antibiotics in human and animal health.

Is your livestock business ready for this change?​

Removing antibiotics from the food chain shouldn’t mean an impact to your business, it simply requires a swap-out in your current feed systems.

ProAgni ProTect®, is an advanced antibiotic-free (Bovatec-free & Rumensin-free) ruminant supplement, that not only safely achieves higher production efficiencies (up to 20%) but lowers greenhouse emissions, contributing to positive social , financial and environmental outcomes for your business.

ProAgni ProTect S for sheep, ProAgni ProTect C for cattle

ProTect S - on a pallet

Antibiotic-free supplements (Bovatec-free & Rumensin-free) and feeds that benefit your business.

Talk to us today about how our products can improve your business.

Our committment.

Fiona Soulsby
Fiona Souslby CFO & Co-Founder
Lachlan Campbell
Lachlan Campbell CEO & Co-Founder
Rob Bell
Robert Bell CTO & Co-Founder
Warren Lee
Warren Lee Commercial Director

As an industry and as a one health community, we have a responsibility to ensure the future effectiveness of antibiotics. 

Consumers want to know what their food has eaten. ProAgni is part of that change and part of that solution. 

We want to change the world: we want to make ethical, lean, green antibiotic and ionophore-free red meat.

At ProAgni, we use science and research to remove antibiotics from the food supply without compromising animal health.