Ben Verrall from the Australian Lamb Company wants your antibiotic and ionophore-free lambs now.
Such is the demand from their US supplier for clean and sustainable meat, they’ve partnered with Ag Biotech – ProAgni and Animal Production Advisor, Sam Simmons from Delta Agribusiness, to identify producers keen to access this lucrative and growing market.
Currently antibiotic-free status is tracked through Vendor Declaration Forms.
Looking to ensure a credible supply of antibiotic and ionophore-free meat, the Australian Lamb Company has invested in relationships with key industry players working towards the same sustainability goals for farming.
Ben Verrall has been keenly following the rise of a local ag biotech company – ProAgni, an Aussie company who has developed and launched the first antibiotic and ionophore-free concentrate and finished feed in Australia. The Edison award winning products have been successfully, commercially and university trialled with remarkable results compared to a standard industry feedlot diet containing antibiotics and ionophores.
To meet the immediate and future demand of US contracts, the Australian Lamb Company recognised that working closely with industry-leading ag nutritionists would help quickly identify producers eager to embrace the growing demands of this export market. Delta Agribusiness, with one eye on future technologies and a historic footprint in sheep producing regions, fits that criteria.
IMAGE: ProAgni ProTect® S – Antibiotic and Ionophore-free supplements and feeds
ProAgni and Delta Agribusiness have a large customer base to help connect the Australian Lamb Company with prospective suppliers who in turn provide a consistent market channel for a sustainable antibiotic and ionophore-free product. ProAgni has recently announced their partnership with Riverina Stockfeeds. Riverina now supplies Delta Agribusiness with the entire ProAgni product range.
For producers already using ProAgni products, contact your local stock and station agent and request current Australian Lamb Company pricing.
Click here for more information on ProAgni ProTect S